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Kat Medgyesy
Nov 265 min read
Rhode Less Traveled: How Hailey Bieber Is Winning the Beauty Race
*not sponsored, just a fan* Hailey Bieber’s Rhode isn’t just another celebrity beauty brand—it’s a marketing case study on how to do it...
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Kat Medgyesy
Sep 252 min read
The Airport Tray Aesthetic: Reflections on Gen Z’s Visual Storytelling
In an era where personal branding reigns supreme, the “airport tray aesthetic” has emerged as a new trend among Gen Z creators. Travel to...
23 views0 comments
Kat Medgyesy
Sep 215 min read
Lights, Camera, Blockchain: NFTs' Potential to Disrupt the Entertainment Industry
What if Hollywood hits of the future weren’t financed by studios, but by you?
32 views0 comments
Kat Medgyesy
Sep 146 min read
Skate into Luxury: The Hypothetical Brand Collaboration of YSL x Vans
YSL and Vans are two iconic brands that, while operating in different spheres, are remarkably well-positioned for a collaboration.
8 views0 comments
Kat Medgyesy
Aug 234 min read
Question for the Culture: When Did We All Become Demure Brats?
Let’s set the record straight- are you really a 365 party girl, or is it the 24-7 assault and allure of social media?
33 views0 comments
Kat Medgyesy
Aug 236 min read
Celebrity Brands in the Digital Age: How Media Literacy is Reshaping Hollywood
“This is not looking good for her” I heard a woman say as I was seated for dinner this week.
29 views0 comments
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